Live Commerce in Tiktok
In October 2021, IDEAKOKO successfully conducted TikTok live commerce in collaboration with KOTRA, Shanghai, China. The video introducing IDEAKOKO’s main product, the neckband, introduced IDEAKOKO’s innovative cooling products to TikTok users and led them to the partner’s e-commerce page to purchase the product through a link where they could sell it. We promoted our products to the Chinese market through the TikTok platform, which has been in the spotlight recently for entering China. It is very meaningful that our products were specially selected for the business carried out by KOTRA in Shanghai, China, which selected products with high potential for success in the Chinese market. It is also a meaningful success that IDEAKOKO conducted live commerce marketing in Tiktok China as the innovative technology launched recently.
Short clip for the live commerce in Tiktok
What is the ICY Cool Neckband?
- Keeps You Cool: Ideal to relieve hot flashes or irritation from excessive heat; The slight temperature difference between our product and your body provides a gentle coolness for more than an hour depending on the external environment
- Will Not Produce Water Droplets: Unlike conventional cooling products, our neckband is suitable for a variety of applications without worry of damaging condensation; When in contact with a warm surface, the material softens but will not get wet; Safe around headphones, jewelry, or clothing
- Frozen’ Feeling at Room Temp: The innovative materials in our neckband keep it feeling ‘frozen’ and usable at even room temperature; When the environment is below 28 degrees, it comes back down to ‘frozen’ temperature on it’s own, so you won’t need an appliance to ‘refreeze’ it; But for quicker turnaround time between uses, you may place it in the fridge or freezer
- Patented Technology: Our advanced ICY Cool Neckband uses the same substance developed by NASA to protect astronauts and spacecraft from extreme differences in climate; Now you can enjoy this unique accessory in any situation where you need a cooling solution
- Wraps Around the Entire Neck: The ergonomic design falls in a straight line rather than a circle for efficient cooling of your neck and shoulders; Wear it while you work outside, ride your bike, play sports, do yoga, workout, attend outdoor concerts and other recreational activities